Next week is the 2012 Landscape Industry Show sponsored by the California Landscape Contractor’s Association. The show is titled “Back in the Game” and if you ask me, the CLCA has gotten back in the game. The past few years I believe the show experienced a decrease in attendance, but this year the CLCA is back with some new offerings and I think this year has the potential to be one of the best.
Your Chance to Get in the Social Media Game
One of the new features this year is the Technology Café. Representatives for LinkedIn and Facebook will be at the Technology Café on Thursday, February 2nd, explaining how to use social media to increase your business. I will be there with the ValleyCrest and Corona Tools’ #landscapechat team(MarGoH2O, H2oMatters, H2oTrends, ValleyCrest, Corona Tools ) on Wednesday, February 1st for a live Tweet-up at the CLCA booth. On Thursday from 11:00 am until 3:00 pm we will be in the Technology Café instructing how to use Twitter and other apps like Hootsuite and Tweetchat to increase sales. There will also be lots of practical how-to industry technology including Jibbigo, Soil Web, and QwickPAY mobile payment solutions.
There’s More for Free
If you register for the show ahead of time on the web, the show is free. The day of show admission is a whopping $5.00. I’m pretty sure parking will cost you more, and you won’t see the following seminars in the parking lot on Wednesday, February 1st:
10 a.m. – Learn to Resurface Concrete Using a State of the Art Limestone Coating
10:30 a.m. – Learn Structural Tree Pruning Strategies
11 a.m. – Learn How to Incorporate Rainwater Harvesting Into Landscape Design
11:30 a.m. – Check Out This Plastic Sidewalk! — Learn to Lay a Sidewalk Using Plastic Pavers
Noon – Solutions to Enhance Concrete — Stains, Sealers And Overlays!
12:30 p.m. – Take Your Paving Stone Projects to the Next Level…
1 p.m. – How to Build a Living Retaining Wall — Another Form of Vertical Garden!
1:30 p.m. – Concrete & Epoxy Coatings — Don’t Tear it Out — Resurface it
2 p.m. – Learn to Install an Easy Greywater System for Irrigation
2:30 p.m. – Identify Tree Damage Quickly and Easily Using a Resistograph
On Wednesday and Thursday, for a small charge (1 seminar: $40, 2 seminars: $70, 3 seminars: $90, all-you-can-see seminars: $120) you can see:
Thursday 1 – 3 p.m. Business Opportunities in Sustainable Landscaping
Thursday 8:30 – 10:30 a.m. – How Much Water Does a Landscape Really Need?
Thursday 8:30–10:30 a.m. Intro to Social Media for Landscape Professionals.
February 1, 2012 | 8:30–10:30 a.m. and February 2, 2012 | 8:30–10:30 a.m. – Professional Selling Skills for the Landscape Contractor
You can view a large selection of additional seminars at the LIS site.
I am really looking forward to seeing many of you at the show. This year’s show is jam-packed with high-energy exhibitors, award-winning booths and thousands of your peers. There will be demo gardens, water features, the newest in stone and rock work and thousands of plants, trees, shrubs, vehicles and equipment. You need to be there if you want to get back in the game! Please come by and see me at the CLCA booth or in the Technology Café on Thursday. Mention this post and win a prize. See you there!
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